Advertising

Defy the Elements Flash Ad

This campaign was to support the launch of Paint Shop Pro Photo X2. With this ad we really wanted to hit home the amount of power you were getting w

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Blogs

Inside the Nerdery

Inside the Nerdery launched in November 2008. The Nerdery is a fabulous web development firm in Bloomington, Minnesota that partners with advertis

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Books

All Over But the Shouting

Being asked to participate in Jim Walsh's The Replacements: All Over But the Shouting, An Oral History is probably the highlight of my life thus f

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Content

Nerdery.com

Even though I only worked full-time at The Nerdery for a short time (damn this economy), while I was there I got the opportunity to work on the br

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Direct Mail & Collateral

Direct Mail Packages

Chronologically, those pictures below are totally out of order. I don't care. The direct mail package (and really the whole integrated marketing c

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E-mail & Newsletters

Zoom In Newsletter

I started writing the Zoom In newsletter in 2002 before it was even called Zoom In. For the next four years it was the most time-consuming and rew

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Packaging

Paint Shop Pro Photo X2 Packaging

The packaging for Paint Shop Pro X2 was much cooler than it shows up on the web. With a cool matte finish and a shiny ink added to the lens, this

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Profiles & Case Studies

Profile: Fantasy Artist

In this case study, I got the opportunity to talk to a psychology student and mother who used Paint Shop Pro to create these amazing fantasy scape

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